Marketing Program

1- General Education Requirements: 42 credit hours

• Composition 6 credit hours: ENG 1270/127/1230 and 1280/128/1240
• Foreign Language 6 credit hours: In a single foreign language.
• Humanities 12 credit hours: 3 hours in English (2790/279); 3 hours in CMAT (2030/203); 3 hours in Fine Arts; 3 hours in Diversity.
• Mathematics 3 credit hours: MATH 1200/162 (also satisfies the critical thinking requirement).
• Physical and Life Science 6 credit hours: 3 credit hours from biological sciences and 3 credit hours from physical sciences. At least one course must be with a laboratory.
• Social Sciences 9 credit hours: ECON 1010/101, 1020/102, and one additional approved Social Science course

2- Business Core Courses: 45 credit hours
ACCT 2110/110, ACCT 2111/111, ACCT 1290/290, FIN 2660/266, INSY 1370/137, MGMT 1030/103, QBA1500, QBA 2000/200, QBA 2010/201, MGMT 3010/249, 3020/251, 3240/224, 4850/358, 4890/389, and MKTG 3110/276

3- Marketing Major Courses: 18 credit hours
MKTG 3780, MKTG 4880, MKTG 4830, and 9 additional hour's selected from Marketing courses.

4- Business Electives: 9 credit hours
Select 9 hours of upper-division business courses.

5- Non-Business Electives: 18 credit hours
Select 18 hours of electives, including 3 hours of social science, and 15 hours in general electives.

Minor in Marketing: 21 credit hours

Required Courses 15 credit hours: INSY 1370, QBA 2000; MKTG 3110, 4880, 4830.
Elective Courses 6 credit hours: Any 200 or 300 level advanced marketing course.
For the Management Minor, students may substitute MGMT 209 or 3570 for MGMT 3010.