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Marketing Program

1- General Education Requirements: 36 credit hours

  • Composition 6 credit hours: ENG 1270, 1280.
  • Humanities 3 credit hours: CMAT 2030 or 2210.
  • 6 hours in a single foreign language.
  • Mathematics 6 credit hours: MATH 1200, 1400
  • Natural Sciences 6 credit hours: 3 credit hours from biological sciences and 3 credit hours from physical sciences. At least one course must be with a laboratory.
  • Social Sciences 9 credit hours: ECON 1010, 1020 and one additional approved Social Sci course

2- Business Core Courses: 39 credit hours
ACCT 2110, ACCT 2111, ACCT 1290, FIN 2660, INSY 1370, QBA 2000, QBA 2010, MGMT 3224, MGMT 3010, MGMT 3020, MGMT 4890, MGMT 4850, and MKTG 3110.

3- Marketing Major Courses: 18 credit hours
MKTG 3780, MKTG 4880, MKTG 4830, and 9 additional hour's selected from Marketing courses.

4- Business Electives: 9 credit hours
Select 9 hours of upper-division business courses.

5- Non-Business Electives: 18 credit hours
Select 18 hours of electives, including 3 hours of social science, and 15 hours in general electives.

Minor in Marketing: 21 credit hours

Required Courses 15 credit hours: INSY 1370, QBA 2000; MKTG 3110, 4880, 4830.
Elective Courses 6 credit hours: Any 200 or 300 level advanced marketing course.
For the Management Minor, students may substitute MGMT 209 or 3570 for MGMT 3010.

 

 
     
   

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